According to Google statistics, 88% of consumers who conduct a local search on their smartphone visit a related business within a week. That means if your business isn’t showing up on Google Maps, you ...

Google’s recent Search Off the Record podcast touched on the issue of SEO expertise and the disconnect between how SEOs think Google ranks websites how Googlers understand it. The disparity is so ...

As AI-generated content proliferates, Google is stepping up its game by updating its policies and refining its algorithms to combat spammy content. For digital marketers and communication specialists, ...

Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and ...

Google explains when it makes sense for a business to hire an SEO and which red flag to watch out for when choosing a search marketer. Martin Splitt started the conversation off by asking at what ...

You don’t have to be great with technology to understand SEO, and if you’re a business owner, you certainly don’t have to become an expert in it—you just need to know enough to develop a strategy and ...